Ioana Tanasa (pronouns she/her) is currently Senior Marketing Director in the Global Non-Alcoholic Beverage Unit (NABev), part of the ABInbev. In her role she is leading and supporting marketing and innovation efforts across multiple beverage brands distributed across the Americas, Africa, China, and the United Kingdom. Prior to this role she was the Senior Innovation Director in the global team driving the Global Innovation agenda for the ABI Global Beer Brands (Budweiser, Corona & Stella Artois). She started her career in P&G and spent almost a decade working on several categories, as well as building a strong brand marketing & commercial background. Originally from Romania, she holds a B.A in Marketing (Bucharest) as well as an Ashridge Business School Leadership/Management certification. In her free time, she likes to paint, travel, bake, and spend time with family.