Category creation requires more than great science. Andria Beale shares how EpiPaws used pilot data, strategic partnerships, and industry visibility to build credibility and commercial traction across consumer, veterinary, nutrition, and diagnostics markets, and what it takes to scale beyond the vet channel through retail, corporate, and reseller partnerships.
Speaker(s):
Andria Beal
Chief Executive Officer/Founder
EpiPaws
Time:
2:20pm-2:40pm
Agenda Track No.:
Track 2
Session Type:
General Session (Presentation)
Force Inline Description:
0